Tillo snaps up gift card rival Jigsaw in £3.6 million deal

Tillo has written a cheque for Jigsaw Business Solutions, a firm that runs gift card schemes for big-name brands like ASOS, Costa and Hotels.com.

The move will shake up the rewards and incentives scene as Tillo aims to boost its growth and innovation with digital gift cards.

The deal is a game-changer for Tillo, as it marks a new phase of expanding its skills and services to stay ahead of the global gift card game. It teams up Tillo’s cutting-edge tech and customer focus with Jigsaw’s wealth of know-how in managing full-on gift card programmes, making Tillo’s offer even more attractive for current and future customers.

Tillo co-founder Alex Preece said adding Jigsaw’s expertise in running top-notch retailer gift card programmes to Tillo’s innovative platform and service will give customers more bespoke, competitive solutions and cement our place as leaders in the global gift card market.

Preece added: “This is a huge moment for both Tillo and Jigsaw and a step towards a future where our combined strengths will rule the industry and create unbeatable value for our brand and buyer customers worldwide.”

Jigsaw boss Katie Cannon said the acquisition was a milestone in the company’s journey.

“I am sure that this move will not only let us keep providing brilliant service to our clients, which we are mad about, but also open up new chances for growth and innovation across our teams, businesses, and the gift card industry as a whole. Knowing what I do about what our teams can do independently, I can’t wait to see what we can do together,” she said.

Jigsaw founders John Bohan and Kim Anderson said that the company’s team has helped launch, manage and grow some excellent gift card programmes over the last decade. Now, the time is suitable for the next chapter, personally and professionally.

“Together, Tillo and Jigsaw will become a true industry force to be reckoned with globally. We know Jigsaw is safe with Katie carrying on as MD, and we can’t wait to see what happens next.”

Jigsaw will keep running as a separate business but will join Tillo’s service and product network.