Panasonic wants more rugged tablet partners

panasonic-toughbook-33-angle-389Panasonic is still looking for more partners to join its Edge channel programme after recruiting 60 partners to sell its Toughbook tablet across Europe.

The company set up the programme to snatch a share of the rugged handheld market from Honeywell, Datalogic and Zebra.

Panasonic’s handheld gear makes up a third of Panasonic’s rugged mobile device range sales, and make it shedloads of cash as the sector demand has been growing.

It is particularly interested in the transportation and logistics, retail and manufacturing industries and as such, is looking for partners specialising in the field service, supply chain and proof of delivery verticals.

Panasonic’s handheld channel programme offers dedicated marketing, sales and technical support and attractive incentives for businesses that meet its qualification criteria.

Panasonic Toughbook sales director Steven Vindevogel said that new resellers need a history in the delivery of value-added, rugged handheld solutions covering hardware, software and services.

“As the new partners  agree and then achieve sales targets they will be promoted through the three-tier channel programme.”

The outfit said that it would work closely with its new distributor Scansource to find and enrol them into the Edge programme.