Monitor market dims

Beancounters at IDC have been adding up some markets and noticed that the global demand for PC monitors has run out of steam.

The market has declined by 7.2 pe cent compared to the same quarter in 2020. IDC has concluded that the global demand for PC monitors is “cooling” following five consecutive quarters of year-over-year shipment growth.

IDC has attributed the decline to “softening in consumer demand” in North American and Western European markets, as well as supply constraints and changing spending priorities.

IDC senior research analyst Neha Mahajan blamed supply chain issues for leading the “US PC market into its first quarter of annual shipment decline since the beginning of the pandemic.

In comparison, the market research company today stated that countries in the APAC region are continuing to show solid demand and fulfil backorders for PC monitors.

Jay Chou, research manager for IDC’s Worldwide Quarterly PC Monitor Tracker, said that the analyst house expects the PC monitor market to “achieved peak volume as we end 2021 with the highest shipment levels since 2012”.

“Even as things settle back down, we still see areas of opportunity in the years ahead. Commercial segments will once again be the main driver of this space, but consumers will also refresh upon a much bigger installed base, which expanded during these challenging times”, he said.

“We believe the changes wrought by the permanency of hybrid work and flexible learning will enable faster refresh rates across all user segments”, he added.