EfficientIP hires Wood for global push

Security outfit EfficientIP has hired Kieran Wood as its new country manager and sales director for the United Kingdom and Northern Europe. This addition comes as part of an overall global expansion, as the company said it has seen a 38 percent growth in billings in the first half of 2020.

As part of his duties, Wood will hire a new sales team across Northern Europe as well as the implementation of a new channel program designed to develop and nurture new partners. The move signals EfficientIP’s commitment to the United Kingdom as a region worthy of ongoing investment and expanding strategic initiatives.

Wood said:  “Businesses need solutions that offer strengthened network security and enhanced operational efficiency—I’m eager to help deliver these to new regions and new customers.”

Wood has 20 years of experience in the Information Technology sector primarily from within the partner channel.

He joins EfficientIP from Cloud Business, where he spent two years  working as the Sales and Business Development Director. Before, he spent seventeen years with LAN2LAN, overseeing professional sales personnel in order to position the company as the UK’s leading technology partner and system integrator in the areas of IT Security, Infrastructure, Messaging, Collaboration, Mobility and WLAN solutions.

Wood’s appointment comes as EfficientIP experiences a period of high growth. In the first half of 2020, the company saw 38 percent increase in billings, largely because of the COVID-19 pandemic.

Phillippe Mailland, VP of Europe at EfficientIP, said. “We are providing the services that are critical for network infrastructure to perform, allowing users to securely access their vital apps and services stored in the enterprise or in the cloud. This is more important than ever during the COVID-19 pandemic, and we’re excited to see how Wood and his team will help us bring these services to users in new regions.” Mailland said that IT budgets, historically very tight, have started to expand more and more to include solutions for network automation, and that DDI projects receive some allocation in almost all cases.