Cisco’s Global Partner Organisation takes over small business segment

Cisco Systems’ Global Partner Organization has assumed responsibility for the company’s small-business customer segment.

Cisco’s vice president of global distribution sales Andrew Sage said the reorganisation combines the small-business customer responsibility with Cisco’s largest route to market, the Global Partner Organisation.

Cisco’s small-business customer segment is a 100 percent partner business, especially as these customers gravitate toward managed services and Everything as a Service, Sage said.

“Small businesses are stampeding toward these models because they are getting technology they couldn’t get before because it was too complicated. Now, they can fire up a SaaS application in 10 minutes and they need a platform to make that successful”, he said.

Small business is already a multibillion-dollar business for Cisco, he added. “We think that we can really crank it up by bringing it a little closer to the the partner engine.”