Acumatica hires new UK country manager

Cloudy ERP outfit Acumatica has opened a new London office and hired Del Singh (pictured) as country manager for the United Kingdom.

In this role, Singh will lead partner and customer-facing operations in the U.K. and Ireland with the current in-country Acumatica workforce and new hires. Singh will define and execute the overall country strategy as it relates to growth, partner recruitment, customer acquisition, and customer support.

Acumatica CEO Jon Roskill said that the UK was a dynamic and important region, with many high-growth businesses in real need of Acumatica’s adaptable Cloud ERP solution,

Singh joins Acumatica most recently from NetSuite where he was responsible for creating and delivering sales enablement programmes across EMEA. Previously, Singh held various sales leadership positions with vendors and reseller partners working with ERP systems from Oracle, SAP, Microsoft, Infor, and Sage.

Singh said: “I look forward to shaping the future of Acumatica’s efforts in the UK. and helping the company market its powerful ERP platform in new ways while recruiting new channel partners. Companies are evolving rapidly, and we want to help our customers and partners across EMEA advance their digital transformation efforts and solve complex business challenges.”

Acumatica said it has built a strong foundation for customer success with its Customer Bill of Rights, the usability of its products, its free world-class training through Open University, and its user-validated ISV solutions. Acumatica’s customer-centric culture coupled with its dynamic cloud-based ERP solution reinforces the company’s first in growth status against 28 other vendors in IDC’s Worldwide ERP Software Market Shares 2020 Report.