Google has released a new advertising project called Customer Match, lets advertisers upload their customer and promotional email address lists into AdWords.
The new targeting capability extends beyond search to include both YouTube Trueview ads and the newly launched native ads in Gmail. more»
Former HP CEO turned US presidential hopeful Carly Fiorina has been targeting the Apple fanboy vote by claiming she was friends with late Apple founder Steve Jobs.
Iit appears that if they ever were friends, that did not stop the self-serving megalomaniac from getting one over on her. more»
The EU has denied US corporate claims that it is “anti-American” in its recent wave of litigation against top American tech companies.
European Competition Commissioner Margrethe Vestager’s accusations of anti-US bias over her decision to go after Google for abusing its internet search dominance and Apple over an Irish tax deal, saying such talk was a fallacy. more»
Redcentric has announced chief operating officer Fraser Fisher has been appointed as the companies CEO replacing Tony Weaver who will be a non-executive director.
Weaver has been the CEO of Redcentric since 2013 when it was created by combining parts of Redstone and Maxima. more»
Prices for smartphone-use touchscreen controller ICs have been falling thanks to an increase in the numbers of suppliers and a price war.
Digitimes claims that touchscreen controller and fingerprint sensor bundle suppliers have been vying for more orders from brand-name smartphone vendors and this has caused the prices to fall lower. more»
Imation is to wind down the non-European operations of the Company’s legacy tape media business and Consumer Storage and Accessories segment.
It will also kill off its long-term license agreement with TDK Corporation and use cash from the wind down to reinvest in its Tiered Storage and Security. more»
Autodesk shares could jump 50 percent in the next 18 months as investors get more comfortable with the company’s transition to a cloud-based business model.
By the middle of next year, Autodesk will give up on selling “perpetual licences” and move to subscriptions to buy products on the cloud. more»
Beancounters at IDC think that the Internet of Things is an important strategic move for companies and resellers need to convince them.
IDC said that the Internet of Things (IoT) was gaining traction in a number of verticals and is now seen as “strategic to the enterprise.”
The analyst asked 2,350 IT and business decision makers in 15 countries such as Brazil, China and Germany, and found that 73 percent of respondents have deployed or are planning on deploying IoT solutions in the next 12 months. more»
Google is adding another product in its range of big data services on the Google Cloud Platform today.
Dubbed the Cloud Dataproc service, the product is in beta, but Google Beta products normally stay that way for years.
The service sits between managing the Spark data processing engine or Hadoop framework directly on virtual machines and a fully managed service like Cloud Dataflow. more»
It would appear that tacking “cloud” onto your product list is not proving to be a panacea for IT company woes.
Citrix, a US cloud computing company, is making a final attempt to sell itself as a whole before it embarks on asset sales, according to people familiar with the matter. more»
The maker of expensive printer ink HP is in hot water over a new lawsuit over a $49 million project a US state said is still not finished after 10 years.
The contract – filed by the state of Michigan – dates back to 2005 and called for HP to replace a legacy mainframe based system built in the 1960s that is used by more than 130 Secretary of State offices. more»
While it has been scaled back because many in the Channel hate it, HP’s daft Value System Integrator sales programme is still running.
The brilliant idea was started as a way to beat Dell on pricing by removing distributors from the supply chain and using that margin to give customers discounts. more»
Lenovo is planning to merge its two server brands into one and use the unified brand to release products in 2017.
The outfit has just written a cheque for IBM’s server division and is already developing new products for 2017
Lenovo’s Taipei server R&D Centeoduct marketing director, Andrew Huang told Digitimes that y, Lenovo has two product brands under its server business, ThinkServer and System X, and Lenovo is no longer using the IBM name to sell System X servers. more»
AMD has formed a new business group dedicated to the company’s graphics chip business.
Raja Koduri will head the new Radeon Technologies group as its senior vice president and chief architect. Koduri will report to AMD president and CEO Lisa Su and assume responsibility for all aspects of AMD’s graphics technologies, the company said. more»
Anti-virus outfit Kaspersky has named Exertis UK as its new B2B channel distributor.
Exertis will offer its reseller base Kaspersky’s range of value-add B2B products, including anti-virus, malware detection and firewalls.
Kaspersky said that the appointment followed a substantial growth in the UK B2B space over the last year. more»