Cloudy outfit Zerto has spruced up its Alliance Partner Programme (ZAP).
The programme enhancements help partners achieve the more highly valued services and software consultancy integrator status that customers are increasingly demanding.
With these enhancements, Zerto is increasing its focus on helping partners create strategic “go-to-market” (GTM) channel plans that use Zerto’s software-only platform to meet the cloud-based consumption models of customers.
Zerto CEO Ziv Kedem said: “We listen closely to our partners to understand both the challenges and opportunities they face. This enhanced partner program has been designed to support and accelerate their digital transformation efforts alongside those of their customers, who are building complex and demanding environments that must operate without downtime, disruption, and data loss. In doing so, we’ll be working closely with every key partner to create high-value sales opportunities across automation and orchestration, migration, application development, security, AI, and analytics.”
