Tag: sports

Sports proving a channel opportunity

Sports are becoming a lucrative field for vendors as venues searching for new and inventive ways to attract fans to events and engage them during games through digital technology.

According to Extreme Networks, there is a pile of technology that a digitalised sports event needs and venues could be just waiting for the right pitch.

John Brams, Director, Hospitality, Sports and Entertainment, Extreme Networks said: “Mobile connectivity is at the heart of today’s game day experience. If you don’t design your network with the ‘second screen’ in mind, your fans won’t stay ‘fans’ for long.”