Silver Peak has appointed Ian Whiting to the role of president, global field operations.
Whiting will lead direct and indirect sales, sales operations and all aspects of the company’s go-to-market strategy for channel and service provider partners. Whiting reports directly to Founder and CEO David Hughes.
Silver Peak was recently recognised for the second consecutive year as a Leader in the Gartner 2019 “Magic Quadrant” for WAN Edge Infrastructure.
Whiting said: “I am thrilled to join a company at the forefront of innovation in a rapidly growing and evolving market like SD-WAN. Having an industry-leading product that meets and, in many cases, exceeds market expectations provides us with a strong foundation to accelerate and scale-out our go-to-market activities with a balance of direct end customer engagements and an unwavering commitment to our global channel and service provider partners. Strategic partnerships are critical to our success and only by partnering with the best of the best will we fully capitalise on the enormous opportunity in front of us and assure our customer’s WAN transformation initiatives are successful.”
Before Silver Peak, Whiting was a resident at Ruckus Networks where he led worldwide sales, marketing, services and support during a time when the business doubled in size. Before that, Ian served in senior executive roles at Egnyte, Fusion-io, Riverbed, Brocade Communications and Compaq. Ian holds a degree in French and German from the University of Wales and a master’s degree in European business management from Cranfield University.
Silver Peak CEO David Hughes said: “While no one can match our top-down outcome-orientated approach to automation with Unity EdgeConnect, we must simultaneously focus our efforts toward scaling our ability to engage, enable and empower our sales teams and channels to bring the transformational value of our SD-WAN edge platform to the masses.
“Ian brings a unique combination of proven go-to-market expertise and success and a no-nonsense leadership style that we need to scale our go-to-market motions with partners and end customers to fully capitalise on the opportunity in front of us to lead the SD-WAN market.”
So, sort of a mixture of communism and capitalism, then.