Tag: Brother

Channel could save SMEs a fortune

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New research from Brother UK says that the channel could help save small and medium sized businesses across the country around five  million working hours  every week by fixing everyday IT problems.

The survey of more than 600 business leaders by YouGov, into office productivity, commissioned by Brother, showed that just over a fifth (21 percent) of senior leaders in SME businesses believe that solving printer problems are one of the top things wasting employee time, while 20 percent think computer crashes are hurting their bottom lines.

Brother says that channel firms should put solving SME’s productivity challenges at the heart of how they sell to the sector.

The data shows that 75 percent of business leaders estimate that each of their employees spend one to two hours per week in front of frozen computer screens. Over two thirds (71 percent) thought a similar number of hours were wasted each week by faulty printers.

Other drains on employee productivity identified by the survey are staff not being able to find documents either on a server or as hardcopies (28 percent) and workplace equipment (excluding printers) not working properly (21 percent).

Phil Jones , Managing Director at Brother UK, said: “Productivity is a big issue for ambitious SMEs, and it’s great that so many business leaders see investing in employee training and rewards as key to smarter ways of working. However, such investment can be worthless if staff can’t rely on the office infrastructure and equipment.

“As the survey data shows, millions of hours of employee time are wasted through typical IT errors that many people will be all too familiar with. It is easy to overlook the common issues that have, wrongly, become part of the working day. Fixing these issues can deliver quick and long-term productivity wins that improve staff morale as well as helping the balance sheet. The trick is to preserve a small amount of time to look for the seemingly inconsequential things that waste time.”

A third of leaders said introducing mandatory regular screen breaks would have a positive impact (34 per cent), 16 percent said a change office ergonomics would help and 1 in 10 (11 percent) said they would limit website access.

Brother uncloisters SMB print offering

2c43014a23e409b5b0d7adaa2c8dfd58Brother UK is boosting its SMB print offering with its latest colour laser launch.

The big idea is that the new L8000 and L9000 ranges will help channel partners capitalise on a buoyant colour laser market, which has grown 28 per cent year-on-year.

The ICT services provider is introducing seven new models, which are all specifically designed to increase efficiency and improve workflow in SMBs and small corporates.

The company said that javing generated the largest sales growth last year, the L8000 and L9000 series launch cements Brother’s position as one of the leaders in the colour laser market.

Replacing the L8000 and L9000 models currently available, the five-strong L8000 range comprises two A4 printers and three multifunction devices. The L9000 series includes a higher volume A4 printer and the flagship MFC-L9570CDW, which features a fully customisable 16.5cm LCD touchscreen.

Models offer advanced paper handling, fast print speeds of up to 31 pages per minute (ppm) and scan speeds of up to 50 images per minute (ipm), as well as compatibility with mobile cloud and connectivity services such as Google Cloud print and AirPrint – all of which facilitate improvements in efficiency and workflow.

Both ranges are well suited to SMBs – as well as providing cost-effective printing, the option of added lower and tower trays means devices are scalable as businesses grow, Brother said.

Models in the L9000 series are suitable for higher volume users, with high-yield toners and print management solutions such as b-guard and PaperCut for greater control.

Hassan Masaud, Product Manager at Brother UK, said: “We’re building on our industry leading colour laser proposition with the launch of these two new ranges, helping partners to take advantage of growing revenue opportunities.

“At the moment, there’s a huge focus on the SMB market within Brother, and we’re confident these models perfectly meet the needs of small business customers.

“Businesses are increasingly looking to make workflows faster and more intuitive, to ultimately increase efficiency, and the L8000 and L9000 ranges have been designed with these priorities in mind.”

Peripherals continue to grow

shut-up-and-take-my-moneyThere’s still room for hard copy in the human universe and the worldwide market for peripherals continued to recover in the fourth quarter of 2013.

That’s according to IDC, which said 31.7 million units shipped in Q4 2013, up two percent from the same period in 2012.

Laser devices grew 4.5 percent year on year, and three of the top five vendors created market buzz.

HP, said IDC, increased its channel support and introduced the HP Rebate programme.  Brother introduced several products and  both companies showed “solid” year on year growth.

By sector, inkjet devices remains the top tech with over 19.6 million units amounting to 62 percent of the overall shre.  Inkjet shipments fell, however, by 1.1 percent year on year for Q4 2013.

Laser shipments saw the third consecutive quarter of growth.  Monochrome peripherals represent 82.3 percent of the laser market.

But colour laser printers grew 8.4 percent amounting to over 1.9 million units in Q4 2013.

The top five vendors are HP, Canon, Epson, Brother and Samsung with market shares of 39.8 percent, 20.6 percent, 15.4 percent, 7.5 percent and 4.1 percent, respectively.

Big printers down, document scanners up

HPAn IDC report said that the Western Europe  large format printer market fell in the the third quarter of 2013 by 2.9 percent. Meanwhile it also reported that the document scanner market was up by more than 30 percent.

The top three vendors in the large format printer market are HP, Canon and Epson – together they accounted for 89.3 percent of shipments – they were close to 15,500 units in Q3.  LED tech fell by over 13 percent, but UV inkjet printers grew by more than 30 percent year on year.  The technical segment accounts for a 60 percent share of the application type while the graphics segment fell from 41.5 percent in share from Q3 2012 to 39.7 percent in Q3 2013.

For document scanners, the top five vendors in Western Europe were Brother, Canon, Epson, Fujitsu and HP – making of 83.9 percent of shipments, which numbered around 83,000 during the quarter.

Distributed document scanners is larger of two main segments with 97 percent share, but production document scanners increased by 8.7 percent in Q3, compared to the same quarter this time last year.

Brother UK gets new MD

Phil Jones with PrinterPhil Jones has been named as the managing director of Brother UK.

The announcement follows Mr Jones’ promotion in March 2012 to deputy MD, a role that saw him take responsibility for the company’s 180-strong workforce and £100 million of sales.

Jones has worked his way up through the company, originally joining as a fax machine salesman in 1995,  later becoming sales & marketing director.

Commenting on the appointment, Mr Jones said he was “thrilled” to be given the responsibility to lead Brother in the UK as MD.

“Having joined the business back in the early 1990s with little leadership or business management experience, my journey really underlines Brother’s commitment to investing in people and backing talent – a culture that I’m determined to continue building during my tenure,” he added.

Mr Jones, 45, lives in Warrington with his wife and two teenage children. He is a regular speaker and blogger on leadership, innovation and personal growth and a keen road cyclist, it is claimed.

Brother sticks cash into marketing

broombroomBrigitte labels everything, even her labels. And her post-its. Reminiscent of the Fast Show’s office clown dipped in a large and sticky vat of social anxiety, Brigitte has turned her obsessive compulsive disorder into a way to cheer up the office.

 

 

 

Actually, printing company Brother UK found Brigitte somewhere in a £1.5 million marketing kitty, and it hopes her feverish habit will enourage companies to spend more on its labelling machines. Following a TV campaign last year, Brother UK boasted that label printer sales rose 52 percent.

There’s an opportunity to win a holiday to Mexico – by answering the question at the end of the video – as well as a concerted effort to build online advertising and social media engagement, Brother says.

“Our intention is to shake up the labeling market with innovative and surprising marketing activity that clearly communicates product benefits, but with a sense of humour,” James Lawton-Hill, head of marketing, said.

YouTube user Peepingbotham said: “Keep making clips using attractive women and I’ll (as well as lots of other people) will keep watching, and maybe even even buy a label printer. ATTRACTIVE women, though. Not the one with the tattoos.”

Another added: “She seems very immature to be in management, but very cute, quite like to have seen a full length shot of her, I assume she has OCD, nevertheless adorable!”

A spokesperson for Brother UK told ChannelEye that the video, concept, script and strategy were put together by Manchester-based Code Computerlove, while the film was produced and directed by Chief Productions. “We’ve had a great response to the video so far and a large number of entrants to the competition,” the spokesperson said.