Hotel connectivity outfit eRevMax has released research on online channel penetration and performance in five key markets in Europe.
Based on reservations processed by the company over the past one year, the infographic lists the top five online distribution channels in UK, France, Germany, Spain and Russia.
Data from eRevMax shows the dominance of Booking.com in all key markets, including Russia. When it comes to technology adaption, UK leads with over 93 percent hoteliers having a property management system. Mobile has emerged as one of the fastest growing channels with as many as 29 percent of online travel bookings in Spain coming from it.
eRevMax works with over 350 channel and technology partners helping over 9000 hotels worldwide to increase revenue opportunities and streamline business processes.
It is the connectivity partner of choice for large hotel groups, mid-scale chains as well as small properties in both luxury and budget segment worldwide providing solutions through its core product brands – RateTiger, RTConnect and LIVE OS.
