In a move to get closer to its EE network provider Daisy has written a £10 million cheque for VAR Voice Mobile.
Voice Mobile is an EE partner and will be used to create an EE centre of excellence. The Birmingham-based VAR filed abbreviated accounts with Companies House for the full year ending 31 December 2016, but in the previous two years reported revenues of £11.3 million and £10.7 million.
This happens a month after TalkTalk revealed plans to offload its B2B business to Daisy, and comes during a time when Daisy is reportedly up for sale.
Daisy said that Voice Mobile will retain its sales and operations teams in order to continue selling EE products and services.
Daisy’s managing director of SMB services and distribution Dave McGinn said Voice Mobile was its distribution partner for more than 14 years.
“This is a brilliant example of how an indirect partner business can develop and thrive, all the time having a shared interest with us, culminating in us ultimately acquiring them.
“Our strategy remains an acquisitive one and through announcements such as this shows a blueprint for other partners who may be seeking to pursue their own exit strategy. I now look forward to serving and growing our new EE customer base.”
Voice Mobile’s managing director Ian Watson said: “Voice Mobile has been a massive part of my life and now with Daisy at the helm there is an even brighter future ahead for it under new ownership, while I take the opportunity to explore new avenues and ventures.
