Networking maker TP-Link is leaning on its channel in its push to drive its SME business.
The firm has seen its channel business increase by a third last year and has already rolled out products that have been designed to be delivered by partners to the SME customer base.
The outfit has created an SMB Forum community site for resellers to share best practice and is continuing to expand the headcount on its internal channel team.
Ben Allcock, commercial director for B2B at TP-Link, said that the channel had grown in importance to the firm and it now a 50/50 split between the consumer and business markets.
