While Android Open Source Project (AOSP) smartphone growth was a staggering 211 percent in 2013, things are slowing right down, and a projection is growth will fall to 18 percent in 2015.
ABI Research said the previous growth figures were driven by the rise of Indian and Chinese handset vendors targeted at the domestic market, growth in the Chinese market is slowing.
And Google’s Android One move is attracting Indian manufacturers to become members of the certified Android camp, said Nick Spencer, an analyst of mobile devices at ABI.
He said that Google had engaged with chipset vendors such as Qualcomm and Mediatek to put together an Android One low cost reference design, the search corporation is worried about its market becoming too fragmented.
Android One is set to push Google’s attempt to commoditise the smartphone market, but AOSP is a threat to its own mobile strategy, showing that you can sometimes create too many initiatives and confuse your customers.
ABI has provided a table showing smartphone unit shipments by operating system:
