Daisy Corporate Services is partnering with Girlguiding, as part of a cunning plan to ensure old tech is diverted from landfill.
The channel player is sponsoring the Rainbows recycling badge, which incentivises girls aged between four and seven to help reduce waste.
Daisy Corporate Services chief operating officer Lyndsey Charlton said the move was part of a larger effort to tackle climate change.
“Our partnership with Girlguiding aligns with our commitment to making a positive environmental and social impact. We know that women in STEM [science, technology, engineering and maths] are always doing amazing things, and this partnership is another way we can help inspire the learning of STEM skills in the real world,” she said.
