As part of a cunning plan to move entirely to the channel, Cofense has re-launched its reseller channel programme
The company said it wanted to deepen its relationships with distributors, resellers, and value-added resellers around the globe and streamline the process for customers to obtain enhanced security products and services.
The updated partner programme offers enhanced incentives, alongside lead sharing and marketing programmes. It will support partners with the latest security intelligence through malware reports and threat alerts, to ensure they can advise end-users of the most significant risks to their business.
The company said that its key partnerships would massively expand Cofense’s reach into international markets to bring human-focused phishing defence capabilities to a broader global customer base.
Cofense has 300 partners distributing its products worldwide, forming the basis for the next step of its business growth. Offering a more attractive offering to partners should increase the partner numbers.
Shifting to a pure channel sales model not only strengthens those partner relationships but enhances our abilities to provide best-in-class phishing defence and incident response solutions to global customers.
