Big Blue is very busy with its cloud data services and data analytics and today has penned an agreement with Twitter aimed at enterprises and developers.
The deal means IBM will deliver cloud data services with Twitter built in – meaning that companies can use analytics to mine meaningful data from the flood of tweets that hit cyber space every day.
IBM described Twitter as unlike any other data source in the world because it happens in real time, and is public and conversational.
IBM claims it can separate the signal from the noise by analysing tweets with millions of data points from other data that is public.
The deal means that developers can search explore and examine data using its Insights for Twitter service on Bluemix.
The company said it can also analyse Twitter data by configuration Biginsights on Cloud and combine the tweets with IBM’s Enterprise Hadoop-as-a-service.
It has already given 4,000 of its own staff access to Twitter data.