Aryaka has appointed industry veteran, Steve Harrington, formerly of Talk Talk Business, as its managing director for Europe, Middle East and Africa (EMEA).
Taking the reins from Ian McEwan, recently promoted to global Chief Revenue Officer, the company said that Harrington’s remit was to offer a viable and alternative to slow-moving traditional telcos and PTT. His priorities include reviewing go-to-market models, strategic hiring and supporting the growing number of EMEA clients for Aryaka’s SaaS model including WD-40, Coats and SAP.
The enterprise sales team Harrington is building has already seen success with Aryaka Proof of Concepts (POCs) which demonstrate to customers just how powerful improved digital experiences can be as a business driver, it’s claimed. This is especially true of transnationals who need access to large markets like China and those working with Aryaka partners such as Deutsche Telekom, Swisscom and Computacenter.
