Ingram Micro is expanding the automated services it can provide resellers to encourage more to sell cloud services
The idea is to encourage more partners to get involved with the hosted services market.
The improvements to the services follow changes to Ingram Micro’s Odin platform, which is now offering automated processes to reduce the complexity of providing hosted services. Odin was the Norse god of wisdom, who unfortunately was also one eyed and prone to hanging to get the sort of information he needed.
Ingram Micro is offering two options with its Automation Premium and Essentials packages. The first level combining automated processes with data analytics to help resellers keep an eye on what’s happening with their customers.
The essentials option gives the partner the chance to automate the purchasing, provisioning and reselling of cloud technology.
The distributor has launched a cloud referral programme and is generating pre-negotiation distribution agreements with pricing to speed things up for the channel.
Apay Obang-Oyway, director cloud & software, UK&I at Ingram Micro, said that all the expectations were for more spending around cloud and resellers needed to be supported in their efforts to capture some of that revenue.
With enterprises now saying that their cloud and hosting budgets are likely to grow more than their general IT spend in 2017, this is an opportune moment for partner organisations to grow a cloud business that can address their needs, he said.
