Analyst house Ovum has released a report that forecasts trends to watch in the cloud for 2013 which predicts the industry shows no signs of slowing down.
According to senior analyst Laurent Lachal, cloud computing will evolve to tackle two challenges it has faced so far, namely reducing implementation costs and boosting innovation. Vendors and enterprises face some problems with successfully building both private and public clouds, but Lachal insists they will “make it work” in 2013 – on their own and as part of increasingly complex ecosystems.
Public, private, and hybrid clouds are building momentum, according to Lachal, and increasingly approaching enterprise grade class, but Ovum believes it is “early days” for both vendors and enterprises. We can expect the cloud to begin reaching its maturity in 2013, however, it will take another five years before this is complete, according to Ovum.
Ovum believes that in 2013, cloud computing will begin to form its own ecosystem. Rather than being viewed as a single platform as part of a larger infrastructure, public clouds will be seen as a central ecosystem hub both for cloud service providers and consumers.
“They offer a new way to accelerate participation in the rapidly evolving social networking and mobile ecosystems of the internet age,” Lachal said. “Some industry sectores are benefiting from the data centre as a hub, an increasingly cloud computing-centric ecosystem of partners that assembles in a key location or data centre such as around financial exchanges, web and online services, or media content”.
Data itself will drive further adoption of the cloud. As cloud services along with the apps that run on it generate data, cloud services and applications are needed to make sense of it, Ovum said. This means that cloud will evolve in line with other upcoming industry trends such as machine to machine communication, smart cities initiatives, the consumerisation of IT, open government data, and big data.
Ovum notes that the market is currently focused on big data in particular, however, the group thinks that from this year onwards there’s going to be an interest in the shift from vendors and enterprises to turn data into a manageable resource – something they can make money from. The start, Ovum believes, will be data abstraction, sharing, and valuation.
