NP Digital has announced a major expansion in Europe with the opening of its France office under the leadership of Frédéric Joseph.
The company said its French expansion follows growth in Europe, including offices in Italy, Germany, and Spain this year and the UK in 2021.
The new region aims to meet strong demand from French brands eager to benefit from the specialised expertise at NP Digital on an international scale. NP Digital France will focus on providing customized solutions for B2B and B2C brands with a commitment to ethical and sustainable development.
It will partner with startups, growing businesses, and established brands seeking to further penetrate the French market. With a team of experienced specialists and senior strategists in social media, paid media, and business development, the new office will be perfectly positioned to meet the diverse needs of brands.
Joseph’s global track record includes roles such as Global Chief Digital Officer of ZenithOptimedia WW, CEO of Performics EMEA (acquired by Publicis), and Global COO and later CEO, Americas, at Locala (S4M). In 2018, he returned to London as Director of the Data Marketing structure at Artefact.
NP Digital CEO Mike Gullaksen, said Joseph was one of the most respected entrepreneurs in digital marketing in France and internationally, with extensive management experience and proven expertise in creating top-performing marketing structures.
“We are delighted that Frédéric has joined us; he will be a major asset for the development of our entrepreneurial culture and for the success of NP Digital in France.”
