Kaspersky has improved its licensing to encourage MSPs to use the outfit this includes rolling out a self-service portal for resellers.
The security player quoted numbers from Ami Partners, that have charted the growth in the MSP market and found that it has almost doubled from 48,000 firms globally in 2016 to an expected 74,000 by next year.
The License Management Portal (LMP) helps MSPs order, manage and report on licences and gives partners that chance to offer users a pay-as-you-go monthly billing plan.
The idea behind the portal is not only to make it easier for partners by speeding things up but with the new monthly billing option and the chance for a trial license it also increases the flexibility.
Kaspersky carried out research towards the end of last year that found that MSPs were having a hard time convincing customers to use recommended solutions.
The LMP programme should provide MSPs with increased chances to show customers a detailed analysis of their solution usage and opportunities to expand coverage.
Dmitry Golubtsov, head of MSP business, Kaspersky said: “MSPs are a strategic priority for Kaspersky and over the last year, the Kaspersky MSP channel has shown good growth. The number of partners that registered and are already selling continues to increase. As a result, the year-on-year MSP revenue growth reached 60 percent.”