Niman’s resellers were told that the world still needed hardware and to stop obessing about the cloud.
NEC sales director Andrew Cooper told the assembled throngs at an NEC communications platform launch gig that while digital transformation was underway the world still needs lots of gray boxes with flashing lights.
Copper said: “A digital transformation is under way but we should all take our head out of the cloud and keep our feet firmly on the ground. Profit is still the most important driver in business.”
He was showing off the SL2100 system, but found the hardware versus cloud debate was getting out of hand
“Without [profit] you don’t exist. It’s about what tangible business benefits can be delivered rather than the method of delivery. The way we consume technology is changing and NEC remains at the forefront,” the Cooper told the assembled throng.
Cooper said according to industry analyst MZA, an estimated 88 percent of the UK’s sub-100 extensions are premises-based. He said that there was still plenty of life in traditional comms-based platforms. Its demise has been greatly exaggerated and it remains the dominant force. Maybe Andrew Cooper should talk to Amazon and develop a habit called ‘being thrilled’.
