HPE’s Greenlake taking off

Hewlett Packard Enterprise is doing rather with its Greenlake product which signed up more than 100 new customers last quarter worth more than $500 million.

Amazon Web Services, the industry’s largest cloud provider, grew at 40 per cent in the most recent quarter, while Google Cloud grew at a 45 percent clip and Microsoft grew its Dynamics products and cloud revenue by 45 percent.

HPE GreenLake channel sales were up 115 percent in the quarter compared to the year-ago quarter, said HPE Worldwide Channel Chief George Hope during a recent partner conference call. “We’re firing on all cylinders from a partner perspective.”

HPE’s annualized recurring revenue increased 23 percent to $798 million even in the face of supply constraints.

Among the reasons for HPE’s GreenLake sales growth is HPE’s transformation into an “information cloud” leader and heavy investments in GreenLake partner training and enablement and a stepped-up drive for partners to do head to head comparisons between GreenLake and public cloud providers, the company claims.

New GreenLake capabilities are expected with GreenLake.HPE.com as the new front end for the hybrid edge to cloud integrating on-premise clouds with AWS, Microsoft Azure and Google Cloud.

The new GreenLake capabilities – which include the ability for partners to integrate their services in GreenLake through an Application Programming Interface- represents a “huge” moment for HPE and its partners. It brings the unification of the (cloud) experience in a hybrid approach from edge to cloud and it brings the partner ecosystem into the platform with that experience.