Hotelbeds has partnered with HotelRunner – a sales channel management platform and B2B network for OTAs and hotels.
Under the deal HotelRunner increases its connectivity partnership program by helping its 35,000 hotel, hostel and vacation rental partners reach the over 60,000 travel trade buyers that use the Hotelbeds booking platform – including tour operators, travel agencies, airlines and points redemption schemes in over 185 source markets.
As a result of gaining access to Hotelbeds’ travel trade buyers the accommodation partners of HotelRunner are said to benefit from incremental reservations from non-domestic markets via Hotelbeds global distribution channels.
Adam Krzciuk Kuna, Head of Supplier Connectivity Partnerships at Hotelbeds said: “We are really happy to partner with HotelRunner and feel that that this agreement is a win-win, where its hotel partners that don’t work with Hotelbeds can benefit from our strong distribution power and at the same time we at Hotelbeds can grow the portfolio of hotels that we offer to our travel agents, tour operators, airlines, points redemption schemes and other clients.
“Channel managers are more important to us than ever before and we recognize their great importance to our business; last year we launched a new preferred partnership program for channel managers and HotelRunner is one of the first key participants.”
Ali Beklen, Founder & Managing Partner at HotelRunner said: “HotelRunner has been working with Hotelbeds already for five years and now we are taking our partnership to a strategic level as a response to their new preferred partnership programme.
“Using our experience in acquiring new accommodation partners and applying the best practices of companies to the process of accommodation on-boarding and engagement, we’ll work to on-board thousands of new properties from all over the world, improving our hotels’ connectivity experience whilst also offering them access to non-competing reservations from hard-to-reach booking channels that offer quality guests that overall are more profitable for the hotels.”
The company has offices in the United States, United Kingdom and Turkey, and has properties in 193 countries ranging from daily short-term rentals to bed and breakfasts, boutique hotels and enterprise hotels and chains.