Anti-virus outfit Kaspersky has named Exertis UK as its new B2B channel distributor.
Exertis will offer its reseller base Kaspersky’s range of value-add B2B products, including anti-virus, malware detection and firewalls.
Kaspersky said that the appointment followed a substantial growth in the UK B2B space over the last year. It now has 250 new resellers registering as a partner, giving 582 in total.
The two firms already have an existing partnership in the consumer space space (B2C) but now Exertis can offer the security companies products to business-to-business resellers.
Kaspersky UK and Ireland MD Kirill Slavin said: “Protection is not just about patching on basic security for businesses today, it is about building cyber-resilience into the very heart of operations. There is an immense opportunity for the channel and we’re delighted to use Exertis to bolster sales.
“Exertis brings two distinct approaches to the market. Its value added distribution offering encompasses technical excellence and experience in the security arena. It can also help our business get further reach into the mass reseller community, a move which is invaluable for resellers and customers alike.”
Exertis VAD Solutions MD Grahame Smee said: “We’re looking forward to working with Kaspersky as it enters an exciting stage of growth in the channel.
“The cyber-threat landscape is evolving and this relationship will help us to deliver a value-add proposition for businesses from a company that is globally renowned for its knowledge and expertise in the cybersecurity arena.”