Exclusive’s Ignition starts in Europe

After a trial in Blighty, Exclusive Networks is extending its Ignition Technologies operation across Europe, the Middle East and Africa (EMEA).

Ignition offers cyber security technologies to the channel it was acquired by Exclusive last year and the decision to expand its coverage is also an opportunity for the firm to add more depth to its senior management team

Now the operation will cover EMEA, which includes decent-sized territories, including France and the Middle East, where Exclusive already has a strong foothold.

A host of executives are coming on board, with responsibilities for specific territories. Rodolphe Moreno has been appointed country manager for France to get Ignition’s presence going in southern Europe, while Phil Starr steps into the position of regional manager for the Middle East and Tony Coleman becomes regional manager for Sub Saharan Africa. All have plenty of senior experience and will support the expansion.

Peter Ledger, managing director of Ignition Technology, said the firm was keen to expand the coverage of the business to support its parent’s growth ambitions.

“Having successfully integrated Ignition as a specialist entity within the wider Exclusive Networks business, we are now focusing our efforts on scaling the Ignition offering in line with Exclusive’s global operations, with an initial focus on EMEA,” he said. “This allows us to expand the addressable market for our disruptive, high-growth vendors, grow new partner ecosystems, accelerate new commercial opportunities, and rapidly scale sales momentum across key regions.”

“I would also like to congratulate Dave Risk and Phil Starr on their promotions to head up operations in the UK&I and Middle East, respectively”, he said. “I’m sure they will all have great success and I look forward to working with them as we continue to build out the Ignition proposition globally.”