The market for educational laptops is still growing, even if the rest of the sector is showing signs of slowing.
Beancounters at market analysis outfit Context said that the rate of shipment growth is slowing down in the UK.
But in Western Europe sales of educational laptops being sold through distribution increased year on year by 38 percent, indicating that demand from educational buyers remained high.
Context senior analyst Marie-Christine Pygott said: “The rise in sales of notebooks targeted at education was lower than in previous quarters, during which a number of significant institutional deals were completed,” said, senior analyst at Context. “Despite this slower growth, the volume sold to commercial channels was still up by 53 percent and that to retailers and consumer retailers by 20 percent.”
Traditionally, in a non-pandemic environment, the summer is the time of year when educational specialists in the channel are installing equipment and helping schools and colleges upgrade hardware for the start of a fresh term.
The expectations are that although that initial wave of accelerated spending might be slowing, the move towards more mobile use in classrooms was already a feature of the market in 2019 and will continue into the near future.
“The sector will continue to provide significant sales opportunities for OEMs and the channel for the remainder of the year, although growth is likely to be slower than at the height of the pandemic”, said Pygott.
