US solutions provider Diversified has written a cheque for UK audiovisual (AV) reseller Digitavia.
Digitavia is an AV reseller specialises in supplying and installing audiovisual equipment for business events and conferences.
Diversified CEO Fred D’Alessandro said that Digitavia’s global meeting room deployment offering was a good reason for the acquisition.
“In today’s global economy, overseas expansion is a necessary step in continuing our strategic plan and success”, he said.
The pair have worked together in the past, so it made sense to combine our companies and bring them into the Diversified family, he said.
Diversified specialises in a range of areas including digital media, broadcasting and electronic security.
The acquisition marks its expansion into the European market, with a “hub” in the UK.
Darren Pitt, co-founder of Digitavia said that the merger would provide “limitless opportunities” to scale and improve client experience.
“We are very excited to announce this merger and eager to hit the ground running to build upon our existing international presence”, he said.
