CrowdStrike announced a new tiered programme for reseller partners to sell more and offer partners additional revenue streams through partner-provided services, solutions, and other opportunities.
The Elevate Partner Programme is a unified partner programme that incorporates all security solutions, partners and their “go-to-market models”. It encompasses a “whole-ecosystem” approach based on six paths to partner engagement and profitability — Channel, Technology Alliances, MSSPs, OEMs, CrowdStrike Platform, and Cloud Procurements.
CrowdStrike said that it is “evolving” the Elevate Programme to give global partners greater flexibility to choose how to engage and “go-to-market” with CrowdStrike, while rewarding top-performing partners.
CrowdStrike Worldwide Business Development and Channels vice president Matthew Polly said that the updated CrowdStrike Elevate Partner Programme establishes a framework for resellers to effectively use their CrowdStrike partnership to accelerate sales and introduce new revenue stream opportunities.
“At CrowdStrike, partners are a core part of our business, allowing us to reach more customers and meet the global demand for our technology. With today’s announcement, we actively expand on opportunities and build on mutual successes, while delivering more benefits, enablement, and rewards for our ecosystem of partners”, he said.
The newly introduced programme tiers include the following classifications: Associate, Resell Focus, Resell Elite, and Partner Security Service.
Consortium Networks president Larry Pfeifer said: “We are excited to be a member of the CrowdStrike Elevate Partner program and provide our customers with the ability to effectively prevent, detect and respond to threats, including sophisticated intrusions. CrowdStrike’s compelling platform approach to delivering the full suite of endpoint protection capabilities, all through a single agent, is unique in the industry and aligns with customers’ needs to reduce enterprise complexity without compromising threat protection and the user experience.”
