HP has tipped Neil MacDonald to run its UK and Ireland channel business.
MacDonald has been with the HP business since 2011. He was the vendor’s consumer director for the UK and Ireland for almost five years before taking a new role in March 2020 as EU head of excellence for marketplaces and Amazon.
He will begin the new role today.
MacDonald will be responsible for go-to-market strategy and sales performance for HP’s print, personal systems, services and solutions business across the region, as well as leading the commercial, consumer and distribution sales teams along with the relationships with HP’s channel partners.