UK PC prices have suffered from the UK’s stand against foreigners coming over here and doing all the jobs we don’t want to do at reasonable rates.
Britain might be great again and have full employment, rule the waves etc since it stood up to Brussels, but Brexit has caused a spike in the price of various goods, ranging from computers to coffee and wine, with the channel having to pass on the bad news to customers.
According to Which? magazine, the consumer watchdog asks questions about the impact of Brexit and details the range of price increases that have hit customers.
Apple MacBooks, which in some cases have increased by just shy of 20 percent, along with Microsoft Surface models that have gone up between 11-15 percent. But those are not the only two vendors that have been forced to increase retail prices. Ever since the referendum result slightly more than a year ago there have been movements in the prices of goods because of the slump in sterling.
Which? tech expert Jack Turner reckoned that some vendors had been quicker than others to pass the price rises on but exchange rates had caused a huge impact across the sector.
Nearly all of the major hardware vendors have been forced to bow to currency pressure and put up prices. So far since the Brexit vote the likes of HP, Dell, Lenovo along with Apple and Microsoft have raised hardware prices between 10-15 percent and software prices by 20 percent.
Context, which monitors the ASPs being offered through distribution, has seen rises over the course of the last year, which have continued into Q3.
Distributor ASPs for PCs were up 17 percent year-on-year across Western Europe, from €486 in July and August 2016 to €567 in early Q3 this year.
Currency fluctuations have been driving PC ASP increases since Q3 2016 but Context has also noted a move towards more high end gaming systems in the consumer segment, which has had an influence on prices.
Still at least the lot of the common man is better since Brexit… oh
