Boston distributes Swiss Prime

Boston Limited will include Prime Computer in its product portfolio and distribute the Swiss manufacturer’s IT hardware solutions in the UK and Ireland.

Prime Computer’s fanless design in servers are used in a wide range of operating environments across a variety of sectors including hospitality, medical practices, and hospitals. The products are silent with no other mechanical parts generating noise. As many businesses currently rely on digital services, Prime Computer products are designed to provide continuous operation and reliability for all business needs.

Prime’s chief sales officer Bianca Brinker said: “Prime Computer is determined to further expand its presence in the UK and Ireland, enhancing the status of the Prime Computer brand as the leading Swiss manufacturer of energy-saving, passively cooled mini-PCs and servers, including our brand new PrimeMini IoT.

“With Boston Limited as a strong distribution partner, we are confident that we will achieve this goal. Boston is one of the leading distributors and manufacturers of innovative high-performance server and storage solutions, which are manufactured according to individual needs for their partners and attach great importance to partner support and training. Boston focuses on a solution-oriented product portfolio and offers a comprehensive range of storage, servers and solutions that complement our brand well. This forward-looking approach makes Boston a real value-added distributor and partner for Prime Computer and aligns with our values of providing sustainable solutions for the IT market.”

Manoj Nayee, Managing Director of Boston, said: “Boston is proud to partner with Prime Computer to offer intelligent, sustainable solutions for all types of businesses. As digital communications continue to grow in volume and method, many of our customers are finding it increasingly difficult to identify workload-capable solutions that also have “Green” credentials; it is a pleasure to work with a company that are as passionate about sustainability as we are and tick all the boxes when it comes to efficiency, quality, durability and reliability.”