Beta Distribution has acquired audiovisual installation firm Contentwall to help its base of IT and office equipment resellers break into the fast-growing digital signage space.
Beta marketing director Nigel Morris said that the deal was designed to bolster its existing audiovisual offering, which is based around Samsung screens and Signagelive software.
Beta’s audiovisual offering centres around digital signage, rather than AV which was why the Contentwall deal is so useful.
Beta is mainly targeting IT and office equipment dealers who have corporate clients but don’t know where to start when it comes to digital signage.
The company recently closed its tiny service office in Telford, which it initially set up to take on stricken staff fromEntatech, which it narrowly decided not to buy last year.
