Avaya announces new subscription programme

Avaya announced its  IX Subscription programme, which is supposed to make it easier for enterprise customers to buy and even consume Avaya’s communications and collaboration solutions.

The Avaya subscription programme provides customers with a new consumption-based alternative to “traditional” perpetual pricing models, and can also help move them to a cloud.

The company said the programme – offering monthly or annual subscription payments  – lets customersavoid the complexity and cost of software licensing and contract renewals.
Additional benefits claimed for programme customers, it’s claimed,  include lowered business risk, increased operational agility, streamlined budgeting and purchasing processes, and maximum flexibility when adding new services and users.

Avaya IX Subscription includes access to the latest software releases, the freedom to flex up to 20 percent over the number of subscribed users at no additional charge and service support.

“For many customers, moving to a subscription model for their on-premises communication infrastructure is a logical next step in their journey to the cloud – or to accelerate their overall business transformation”, said Frank Ciccone, Avaya Senior Vice President, Sales. “This highlights our commitment to better meet the needs of our clients and guide them on a transition path to the future in a way that work best for their business. It is also another example of our strategy to increase the value and flexibility of our UC and CC solutions to address our customers’ evolving requirements.”

As part of the programme, the company is providing trade-in and upgrade offers for existing customers to protect and extend the current investments in their Avaya communications infrastructure. Customers can trade-in their existing perpetual licenses for credits to be applied towards their subscription payments.