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Channel faces legal pitfalls after Oracle ruling

courtThe final appeal is out and Oracle has lost its appeal against a Californian judge’s ruling that it will have to keep porting its software to Hewlett-Packard’s Itanium-based servers.

But as the cleaners clean the blood off the court room walls, it is clear that the case will have some impact on the way suppliers do business.

The case centred on the so-called Hurd Agreement, which HP and Oracle negotiated after Mark Hurd left the company and joined Oracle. Oracle felt that the agreement was a statement that the two companies would work together as they did before their spat. Oracle co-President Safra Catz claimed that such a statement was a non-binding “public hug”.

The judge thought that public hugs should be considered legally binding, depending on who was doing the hugging. He pointed out you can’t write down a phrase like “Oracle will continue to offer its product suite on HP platforms … in a manner consistent with that partnership as it existed prior to Oracle’s hiring of Hurd” and hope that no one would take you literally.

“The sentence can only be reasonably interpreted as requiring Oracle to continue offering its product suite on HP’s Itanium platforms,” Kleinberg wrote.

It went without saying Oracle appealed, but other judges also nodded sagely and said that it did not matter what Ellison thought he had signed, the agreement was there in black and white.
While the situation is extraordinary, it could herald a new era of partner agreements.

The case effectively said that any agreement has to be written down carefully and mulled over by the legal team before it is signed. It also says that anything put in writing has to be looked at as if it was chiseled into Egyptian granite for all time.

While this might seem obvious, it clearly was not in Oracle’s mind it has some of the most expensive, er, best, lawyers in the world.

Already analysts are muttering that you will never see another “public hug” deal like this again. Every agreement between suppliers will have a start date and an end date.

This is one of the reason why the channel should be dusting off their legal contracts with their suppliers post haste. Many of them will find that they have signed vague expressions of love and devotion which could get them in hot water.

Some of these contracts are like a pre-nuptial agreement, which are signed when the partners are in love and only reviewed when they are arguing custody over the CD collection.

Software deals in particular can be problematic, which are particularly ripe for a major legal row when something goes wrong for a mutual customer.

Fortunately a lot of lawyers have written in clauses into such for the contracts to be reviewed, or renewed. The problem is that if they are not renegotiated it is possible, as HP did, to stand up and demand it be taken literally.

The Itanium case also proved that trying to get out of a deal with bad grace might also backfire. Oracle really hates having to support Itanium, but if it assigned its worst developers to make sure the porting was stuffed, Ellison could be back in court facing a contempt charge.

Because the court has become involved, Oracle is painted into a corner and must be a dedicated follower of Itanium. Its ability to duck out of the plan is even more restricted than Intel or HP.

No company would ever want their partner to have that much power over their business decisions. So it is probably better to check out what those old contracts look like before you pick a fight with your channel partners.

Differentia expands into big data with Actian deal

next-years-mainframe-model-comes-in-nearly-half-the-spaceQlikTech partner, Differentia Consulting, has signed a reseller agreement with Actian which will give it access to Big Data markets.

Actian wants the software under the bonnet of its enterprise big data analytics which it dubs Actian Vectorwise.

Actian was particularly interested in using Qlikview Direct Discovery functionality with Vectorwise.

Differentia provides consulting, solutions, resourcing, support and training services to its clients. It is also a key Qlikview Provider for Europe.

There are some mutual benefits to the partnership. Differentia has Qlikview clients who need to analyse and report on bigger, more complex data sets.

Adrian Parker, vice-president strategy and marketing at Differentia said that Qlikview could not scale up to handle big data pressure. When they wanted to use high data volume scenarios, customers had to build and manage numerous linked QlikView documents supported by QVD files. This was inflexible and limited the data analysis.

Parker said that QlikView with Direct Discovery uses the high performance of the Vectorwise database for calculating aggregates on-the-fly over large datasets. This simplifies the process.
Parker sees Vectorwise as the enabler of Big Data access as he gives an analytic database product where large data volumes were making deploying Qlikvew impossible.

Undercover report shows shops shift Samsung, Samsung, Samsung

wifepresRetailers and salespeople in the UK prefer to recommend Samsung devices over other brands because they get a better commission off the sale, an analyst outfit claims.

Researchers from Informa Telecoms and Media went undercover to a variety of large British retailers and found that salespeople were recommending Samsung’s Galaxy S3 and Note 2 more than other devices.

Informa’s Julian Jest said that, despite the fact that Apple, Nokia and HTC had released newer handsets, the sales people were not even mentioning them to customers.

One store showed off the Galaxy SIII and the Galaxy Note II, despite having been on the market longer than the latest handsets from Apple, Nokia and HTC.

Apple would be gutted as it had spent a fortune on an in-store campaign at some of these stores and it still could not get sales people to recommend its iPhone 5.

The researchers visited John Lewis, Everything Everywhere, O2, 3, Maplins, PC World, Carphone Warehouse and Phones 4U. The mystery shoppers scored manufacturers based on whether they were advertised in the store window or in-store. They then asked a sales assistant to recommend three smartphones or tablets.

While Apple and Samsung were just as likely to be promoted by advertising in the store or the shop window, sales assistants were far more likely to recommend Samsung.

Informa said in a statement it was “likely that sales assistants see the Samsung devices as a safe bet to earn greater commissions”.

Speaking to Channel EYE  Jest said  Samsung devices have been extremely well received by the consumer market, so sales assistants naturally assumed that the Mystery Shopper would likewise be satisfied with a Samsung product.

Resellers salt fake reviews

fakeSuppliers have been paying computer science experts in Bangladesh, India and Indonesia to write fake glowing reviews for products on partner websites.

According to Guardian Money, fake reviewing has becoming a global business and is making the idea of customer reviews redundant.

Many offer their services to western companies on Freelancer.com, which promotes itself as an international website on which you can “outsource anything you can think of”. Companies simply post their requirements and wait for freelancers to start bidding for the work.

Guardian Money focused on fake reviews which promoted WAE+ which is a Birmingham reseller which claims to flog cheap cameras, flat-screen televisions and computers. It used to be known as We are Electricals. Last year this reseller had the distinction of being Computerworld’s most complained about company. Bogus reviews work was also carried out for a financial services company, AnnuitySupermarket.Com.

It outted “Zahed Kamal” who is a 25-year-old studying computer science and engineering at university in Chittagong, Bangladesh. He made cash on the side posting hundreds of reviews on independent consumer review websites such as Trustpilot and Review Centre. He has 11 jobs posting reviews, which, he says, will earn him £1,130 – which is a lot of dosh from where he comes from. He makes so much cash that he sub-contracts some of the work to others in India and Bangladesh.

What is tricky is that the writer needs to be able to create a unique name, email and internet provider address for each review, and make it look like it is posted in the UK. It does not take much computer expertise to do that, but it does explain why it is a nice little earner for computer science students.

WAE+ was a good example of what is going wrong with the system. Either its reviews were extremely low or extremely good.

In March 2012, an internet culture blogger called Danger Nazi Zombies Ahead (DNZA) analysed WAE+ reviews and found usernames that had posted glowing reviews were also used to post positive reviews of a small set of unrelated companies, based in different countries. Curiously those who bought from Birmingham UK with prices in pounds and thought the outfit was pretty good also bought from an American clothes shop with prices in dollars.

Guardian Money found Kamal, who said he was contracted to post reviews about WAE+ and was contacted through Freelancer.com by someone under the name of “f0rtkn0x” who was believed to be Ben Slater, operations director of WAE+.

Things went badly when someone from his company was fired, started posting bad reviews, and reported all about the reviews WAE+ got from his clients.

WAE+ insisted that there were no false reviews online about WAE+ for which it is knowingly responsible.

Kamal told the Guardian that sometimes he is contracted to put up real reviews that have been sent to a company by customers, but which haven’t been posted on the all-important review sites.
Trustpilot admitted that there was a black market for reviews and it took it very seriously. It also relies on the Trustpilot community to help identify and investigate reviews, further ensuring their quality and authenticity.

Fake reviews are illegal under consumer protection legislation. Apparently reading three negative reviews is enough to change the mind of 63 percent of consumers about making a purchase

Extended warranties are an untapped gold mine

Alaska - Gold MineIn the troubled economic times it is starting to look like resellers are turning to extended warranties as a good way to boost cash.

Buried in Dell’s quarterly results was a surprise statistic which indicated that the importance of the box shifter’s extended warranty program continues to rise.

A few years ago it was twice as large as the product warranty operation, now it’s four times larger and it is accounting for a rising percentage of the company’s total revenue.

Dell has traditionally been a big fan of the extended warranty programme and the idea was nicked by Apple, which has now become the world’s largest peddler of extended warranties.

In its heyday, Dell could control the sales channel from beginning to end through its extended warranty policy, kicking HP which usually sold its computers through retailers. These retailers had their own brands of extended warranty to sell and ended up harming HP’s margins.

The money involved was huge, according to Warranty Week. It estimated that Dell had sold $31.1 billion worth of extended warranties since February 2004, as opposed to the $17.5 billion Apple has sold since October 2003.

Apple saw its extended warranty revenue rocket upwards since the launch of the iPhone in late 2007 and probably matches Dell by now.

All this starts to make it clear why Apple has been so keen to avoid EU laws on warranty. Apple has its AppleCare programme, which is an extended warranty that kicks in after a customer owns a product for longer than a year. EU law says that the warranty for electronic goods should be two years, which makes AppleCare less attractive.

Apple has been in hot water in Italy, and now in Holland, for selling its AppleCare packages without doing enough to tell customers that in most cases they do not need it.

The way resellers can get around all this is to offer extended warranty packages which are more generous than the EU laws. But for this to work, the warranty would still have to expire before the parts on the electronic items start to fall to bits.

Last year, Dell reported $4.3 billion in extended warranty sales revenue, and $1.025 billion in product warranty accruals. Apple sold $5.3 billion worth of AppleCare contracts. It was estimated that the cost of actually fixing Apple products was $1.786 billion in claims paid last year.

This means that even with the large volume of products and the lowering of price of components, the profits that the two biggest warranty peddlers have are extremely high.

Foreign companies set up local clouds for UK

cloudForeign cloud vendors are waking up to the fact that European companies need data stored locally.

Already there has been concerns within the EU that some of the larger multinational cloud vendors are trying to score lucrative contracts in Europe.

The problem is that many foreign countries have laws which require their companies to turn over any data to their intelligence agencies.
In the US the Patriot Act requires all US companies to hand over data if the Government wants it. That means that if EU data crosses the pond it can become US government property.

UK customers of Megaupload found that out the hard way when their data was seized as part of a copyright dispute between the US government and the company..

Similar problems exist with companies that connect to Indian outsourcers which have cloud operations. Although it has not happened yet, data can be seized by Indian spooks under their terrorism acts.

The EU has been issuing warnings to companies that they could be in trouble if their data levels the boundaries of the trade bloc.

Last year, Sophia In’t Veld, a member of the Parliament’s civil liberties committee complained that the way it was worded US Patriot Act effectively overrules the EU Directive on Data Protection. She called for the Commission to remedy this situation.

Now it seems that the foreign vendors are starting to listen and are getting around the problem by setting up local clouds in the EU.

The latest idea has come from the ResellerClub, one of the world’s largest providers of Web Presence Products. It is now offering its resellers Hosting and Shared Hosting on Servers located in the UK.

Under the deal resellers can assure their customers Shared Hosting as well as Reseller Hosting on server locations are based in the UK.

Bhavin Turakhia, Founder of ResellerClub said hosting meant that website owners can reduce latency and benefit from better local search engine rankings.

Turakhia said that since the UK is one of ResellerClub’s biggest markets and resellers were warning that the content had to be kept local.

Earlier this year another cloud supplier saw a hole in the market and created a cloud platform that could manage the different levels of infrastructure and service required in a highly-secure cloud environment.

The company pointed out that “there’s a lot of concern around data security, particularly in Europe where there’s a great deal of anxiety about the Patriot Act, we felt that increasing our focus on security could offer an interesting and important opportunity for us,” a company spokesman said.

One of the company’s selling points is that its customers know and can control where their data is based and where that data is being accessed from.

It can be expected that as the EU looks closer at Data Protection then more such regional cloud packages will be required.

US security company looks to UK encoders

mi5logo While there are fears that the UK government might be turning over its security to evil Chinese companies, it seems that there is less stress when it comes to using security outfits from the US.

US security company Insight is hoping to win shedloads of British government contracts by partnering with a UK data encryption company called DESlock.

Insight has been around since 1988 and provides hardware, software and services solutions to business and public sector organisations across the pond.

According to Luke Ambrose, UK Product Manager – Security Software, at Insight, his company is working hard to increase its channel on this side of the Atlantic.

Working with companies like DESlock gives Insight inroads into the lucrative UK government contracts as well as home grown products.

DESlock’s flagship data encryption product is Deslock+ which was launched in 2006. Desklock+ allows secure collaboration across complex workgroups and teams.

Kevin Percy, UK Business Development Manager for DESlock said that Insight can be very selective about its vendors and does not tend to pick any old riff raff.

He said it mades sense for Insight to be able to offer encryption as part of its portfolio, and give customers a fully integrated service.

There are a lot of advantages for the smaller British companies too. Insight has a fairly complicated business model which includes more services, expert technical resources, and a long supply chain which can give them access to services and products they might not normally get their paws on.

Insight made $5.3 billion in revenue last year and operated in 23 countries, serving clients in 191 countries worldwide.