Cloudy security outfit Aqua Security has declared yet another year of remarkable channel growth – reaching more than 60 per cent.
The Aqua Advantage programme, spearheaded by Jeannette Lee Heung, Senior Director of Global Channel & Alliances, has played a pivotal role in propelling this positive trend.
Under Lee Heung’s stewardship, Aqua Advantage witnessed significant expansion in 2023. The partner pipeline emerged as the most rapidly growing segment within Aqua, with channel-driven revenue escalating to over 80 percent of Aqua’s total revenue.
Lee Heung augmented Aqua’s channel team and fortified ties in crucial European markets, including the Netherlands, France, and the UK. In the UK, channel-driven revenue experienced a remarkable surge of 60 per cent in the preceding two years, reflecting the escalating trust and preference for Aqua Security solutions among UK clientele.
Lee Heung said in 2023, Aqua has taken considerable leaps in its partner programme.
“We give precedence to high-calibre strategic partnerships rather than sheer numbers. Our joint efforts with respected partners like PwC, Accenture, Guidepoint, and evoila have demonstrated robust growth in solution development and contributed to an exceptionally active pipeline over the last year.”
Over the past year, Aqua Advantage has considerably bolstered sales and technical training, culminating in over 200 Aqua Certified Sales and Technical accreditations. This investment has equipped partners with the tools to effectively implement and administer Aqua’s technology on a wider scale, catering to customers with constrained staff or expertise. Aqua has also intensified its investment