Apple signs Accenture deal to grab corporate customers

apple-disney-dreams-snow-white-Favim.com-142405Apple has teamed up with Accenture to increase the adoption of iOS in enterprise customers

The move is part of Jobs’ Mob’s bid to get itself into the enterprise market following similar deals with IBM.

The hope is that Apple can turn around its flagging tablet and iPhone business by getting lucrative corporate deals.

Accenture will be creating a dedicated iOS practice in its digital studio network and Apple staff will be based in those teams. The two firms will be creating tools and services to help enterprise users of iPads and iPhones.

Apple’s CEO Tim Cook said that starting 10 years ago with iPhone, and then with iPad, Apple has been transforming how work gets done.

“Yet we believe that businesses have only just begun to scratch the surface of what they can do with our products.”

He added that given Accenture’s strong background in helping customers with digital transformation the two businesses could help modernise more user experiences.

From the Accenture point of view the firm’s chairman and CEO Pierre Nanterme said that it had also got experience developing mobile apps and iOS was “the superior mobile platform for businesses.

“By combining Accenture’s vast digital capabilities and industry expertise with Apple’s market leadership in creating products that delight customers, we are in a perfect position to help our clients transform the way they work”, he said.