AMD has announced that its Corporate Vice President Worldwide Component Channel Darren Grasby, 45, has been appointed to the newly-created position of president of AMD EMEA .
Lisa Su, president and chief executive officer at AMD said that EMEA was a “key region” with a broad set of important customers, partners and markets for AMD.
She said that Grasby was a proven leader who is ideally suited to drive deeper customer, partner, and stakeholder relationships across EMEA as a part of helping AMD accomplish our long-term business goals
“Over the past eight years Darren has proven to be an effective and results-driven leader. This new role will allow him to broaden his influence and reach in supporting AMD’s customers, partners and employees while also promoting and enhancing our regional reputation and prominence as an innovative technology pioneer.”
Grasby said: “I am honored to take on this role, particularly as it allows me to promote AMD’s technology leadership and highlight the innovation that is central to AMD’s business philosophy across a broad geographic region. At its core, AMD is focused on building great products to the benefit of our partners and customers. EMEA is widely renowned as a stronghold of opportunity and I’m excited to expand our pipeline for success across the region.”
