Microsoft’s Surface tablets are refusing to die thanks to a bit of help from another bloated and overvalued mess – the public sector. Phoenix Software reports that it has seen a 40 percent surge in demand for Surface tablets from schools, colleges and the rest of the public sector. We assume asylums are somewhere rank high on the list as well.
The surge came about after Microsoft unleashed Surface tablets on the channel two weeks ago. Phoenix actually had to increase its public sector team by 30 percent to cope with increased demand and it even adopted the Surface itself, through its BYOD policy.
The Surface Pro is fully compatible with Windows-centric networks used in most public sector institutions, and since it ships with Microsoft Office, multiuser support and a physical keyboard, it has an edge over Android tablets and iPads in such an environment. The Surface RT also has a few things going for it, as it replicates the IT suite environment used in many schools, although it lacks compatibility with legacy x86 applications.
It’s good news for Microsoft, which sort of makes us wonder why it didn’t go after known Windows addicts like the public sector in the first place? It seems someone at Microsoft truly thought those colourful TV ads would make civilians buy Surface tablets over the iPad. Could it have been someone who’s about to step down perhaps?