Grey box shifter Dell has named Alexandre Brousse as its EMEA channel lead.
He succeeds Anwar Dahab, who was promoted to lead Dell in France.
Dell said Brousse will work with the EMEA channel team to deliver a “customer-centric” and “partner-empowered” ecosystem.
Brousse has been with Dell for 18 years, most recently leading channel sales for Western Europe.
Dell president of Global Channel Sales Diego Majdalani said Anwar brings a great channel perspective, relationships, and a deep understanding of the French market to his new role.
Brousse said: “Partners are essential to our success. When we work hand-in-hand with partners, we move faster, spur progress and deliver strong outcomes to our customers.”
“I am honoured and excited for the opportunity to accelerate our partner momentum and look forward to building even stronger relationships with our partners in region.”
Dell recently released a major announcement to spice things up in the channel and lean more on partners to sell its storage products remains a hot discussion point.
