Security outfit Expel unveiled its new partner programme, which it claims will make it easier for channel organisations to go to market with its products.
Expel CEO Dave Merkel said the channel was critical in addressing the security needs in the market.
“We’ve made significant investments in our team and programme resources aimed at delivering even greater value to our partners and customers,” he said.
“As we continue to grow, we’re committed to being a partner-first organisation, and this evolved programme reflects a significant step forward in providing a first-rate partner experience.”
The Expel Partner Programme offers three tiers, enabling the company to prioritise strategic sales and marketing efforts, offer a discount structure that favours partners, and focus on enablement to make partners an extension of the Expel team.
This updated program includes a newly designed partner portal, the Expel Partner eXchange (EPX). EPX offers a secure, centralised communication platform to enable collaboration and enhance the partner experience seamlessly. Partners can access real-time data, metrics, and performance insights from the portal to track progress and make data-driven decisions. EPX also includes convenient deal registration within the portal, ensuring partners receive proper credit for well-earned sales opportunities.
Partners also benefit from readily available, co-branded marketing materials, training resources, and support from a dedicated team to improve the overall partner experience. This includes a general program overview and two certificate training opportunities, the Expel Partner Sales Certification and the Expel Partner Technical Sales Certification.
