Dell is opening a new executive briefing centre (EBC) in London for executives to show off their mighty briefs.
The $5 million EBC will be Dell’s 10th globally. Dell claims it will help organisations across all sectors and industries to define a path for digital transformation.
The centres offer dedicated spaces for companies to meet with senior Dell executives, subject specialists, partners and peers to discuss their challenges, opportunities and goals.
Dell expects the new London centre to host an additional 200 meetings in its first year.
Dell EMEA president Adrian McDonald, said that there is “an accelerating clamour for tactile access to subject-matter expertise on these subjects”.
