Dutch no-code development platform outfit Betty Blocks has set up a UK channel programme.
The outfit set up shop six months ago and wants partners that are looking to speed up application development for users. So far it has already attracted Holygrow.
Tom Oudhuis, vp of partner & channel management at Betty Blocks said that the outfit was wanting its first wave of channel partners – leading companies in the software development, digital transformation and business acceleration space.
“The Betty Blocks no-code platform allows people with little to no programming experience to build complex enterprise-grade applications”, added Oudhuis. “The platform allows our partners to create applications without recruiting more coders, but by engaging a different type of developer: the Citizen Developer. This approach enables companies to speed up development and deliver more customised software projects.”
Because Betty Blocks is a visual modelling environment , it empowers business users to build applications. In this model a partner’s professional IT team provides punters with governance and support, ultimately resulting in a better alignment between the business and IT, added Oudhuis
“We are looking for partners who are passionate about finding better ways to serve their customers, are committed to invest in training and marketing, and have a clear and specific industry focus.”
The partner programme follows a fairly familiar pattern with training, support and marketing resources being made available to those that sign up.
