Tag: SnapLogic

SnapLogic announced the launch of its new and improved Partner Connect Programme.

The idea is to help global technology, consulting, and OEM partners capitalise on the growing market opportunities for enterprise automation and integration services, a part of the $50 billion application infrastructure and middleware software market.

The new programme lets partners differ themselves through vertical and functional specialisations, letting  them to communicate their value to customers, while using SnapLogic’s partner marketing and digital infrastructure tools to collaborate on new business.

In addition to supporting partners by vertical specialisation, the programme also breaks partner expertise out by three main functional areas – Integration Platform as a Service (iPaaS) for core application integration, data integration, and API management; enterprise automation for end-to-end business process orchestration; and cloud modernisation for legacy upgrade projects. This way, the right partners will be brought in to support the right customer use cases. Read more…

SnapLogic research claims that 83 percent of organisations are not fully satisfied with the performance and output of their data management and data warehousing initiatives.

IT leaders cite a growing number of disconnected applications and data sources, outdated legacy systems, and slow and manual data movement as reasons for their frustration, all of which are stalling progress and costing them millions.

The study,  You can read the research report, “The State of Data Management – Why Data Warehouses Fail” was conducted by independent research firm Vanson Bourne. It found that the average organisation has 115 distinct applications and data sources across their enterprise, but almost half of them are “siloed” and disconnected from one another. Respondents expressed clear concern, with 89 per cent of IT Decision Makers (ITDMs) from organisations where these apps and systems aren’t integrated worried that these data silos are holding them back. Indeed, ITDMs confirmed they are losing, on average, more than $1 million USD annually due to poor data management. Read more…

SnapLogic announced accelerated customer growth and financial results for 2019 in EMEA.

SnapLogic reported triple-digit-growth, resulting in a 200 percent increase compared to the previous year. SnapLogic’s momentum in EMEA is a reflection of increased demand for the company’s self-service, AI-powered integration platform as a key enabler of enterprise automation.

The company claimed its fast-growing regional “go-to-market” team has also helped to advance customer adoption and success in the UK, Benelux, DACH, Nordics, South Africa, and the Middle East. Read more…

SnapLogic has doubled its channel partners across EMEA in the last six months as part of the continued expansion of its Partner Connect Programme in the region.

The company claimed that this investment in strategic partnerships has resulted in growing customer adoption of the SnapLogic integration platform across key markets in EMEA, including the Nordics, Benelux, and the Middle East.

The 14 new partners that have signed since the start of the year include Comma Group in the UK, ebecs (a DXC Technology company) in the UK. Read more…

Most organisations are fully invested in AI but more than half don’t have the required in-house skilled talent to execute their strategy, according to new research from SnapLogic.

The study found that 93 percent of US and UK organisations consider AI to be a business priority and have projects planned or already in production. However, more than half of them (51 percent) acknowledge that they don’t have the right mix of skilled AI talent in-house to bring their strategies to life. Read more…

Self-service application and data integration SnapLogic announced significant updates to the SnapLogic Partner Connect Programme to enable global technology, service, and reseller partners to expand their enterprise integration and digital transformation capabilities and offerings.

New program benefits will allow SnapLogic partners to a take advantage of the $12 billion application and data integration market. SnapLogic’s recent investments in its partner program have resulted in 60 percent growth in the past year, and the channel is projected to represent 40 percent of company revenue by the end of 2018.

Rich Link, Vice President of Global Channel Sales and Strategic Alliances at SnapLogic said: “SIs, VARs, and technology providers face increasing pressure to act as strategic extensions of digital teams rather than one-off integrators. Our customers are undertaking numerous digital initiatives around cloud data warehousing, data lakes, master data management (MDM), human capital management (HCM), customer relationship management (CRM), and Customer 360 that rely on integration for success. With these updates to the Partner Connect Program, we’re enabling our partners around the world to rapidly gain the expertise required to accelerate our customers’ strategic digital initiatives and deliver repeatable solutions built with our leading Enterprise Integration Cloud platform.”

Updates to the SnapLogic Partner Connect Programme include:

●      Training and education: Full curriculum of free sales and technical training to help partners rapidly build pipeline, close deals, and successfully implement SnapLogic technology. The number of trained SnapLogic consultants around the world has grown by more than tenfold year-over-year.

●      Aggressive reseller discounts and referral rates: New deal referrals and reseller discounts encourage partner profitability. SnapLogic works closely with partners to support efforts to sell and deliver SnapLogic solutions to customers.

●      Solution incentives: Special deal incentives to reward partners who build and go-to-market with repeatable solutions based on SnapLogic and SnapLogic’s technology partners such as Workday, Snowflake, and Reltio.

●      Partner portal: Provides a single destination for updates, deal registration, field assistance requests, collateral access, LMS system access, and discount relief requests.

●      Tiered program structure: Allows technology and implementation partners to customize their investment in SnapLogic and opportunities to grow their business.

SnapLogic Partner Connect Programme has been expanding with the addition of 11 new channel partners in EMEA.