Before the Consumer Electronics Show, Nvidia Chief Executive Jen-Hsun Huang said the Tegra X1 chip would provide enough computing for automobiles with displays built into mirrors, dashboard, navigation systems and passenger seating.
“The future car is going to have an enormous amount of computational ability,” Huang said. “We imagine the number of displays in your car will grow very rapidly.”
The Tegra X1 has twice the performance of its predecessor, the Tegra K1, and will come out in early 2015, Nvidia said.
A platform combining two of the X1 chips can process data collected from up to 12 high-definition cameras monitoring traffic, blind spots and other safety conditions in driver assistance systems, Huang said.
The chips can help detect and read road signs, recognise pedestrians and detect braking vehicles before you do.
Nvidia has been struggling to compete against larger chipmakers like Qualcomm in smartphones and tablets and thinks that its Tegra mobile chips will be better off in cars and is already supplying companies including Audi, BMW and Tesla.
In the third quarter, revenue from Tegra chips for automobiles and mobile devices jumped 51 percent to $168 million. While this is not bad it is a Fiat 500 to Nvidia’s Mac Truck of total revenue of $1.225 billion.