Speaking to the assorted throngs during Discover 2017 in Las Vegas, HPE said that the programme’s new additions centre on hybrid IT, data and analytics and HPE’s intelligent edge offerings.
New competencies joining the group established in September include cloud automation, software-defined infrastructure, high-performance computing and edge and mobile networking.
HPE chief channel office Denzil Samuels said: “We are going to work on our partner programme to align compensation benefits to the partners that are delivering critical business outcomes for our customers.
“This approach we’re taking is going to recognise partners who are building capabilities and practices in solution areas that are rapidly growing and critical to our joint customers’ needs and future success. We call these capabilities competencies, and our overall partner compensation will now take those investments into account.”
HPE’s Partner Ready programme has been spruced up with services for the data and analytics infrastructure, object storage, business continuity and data protection, workplace experience and Industrial Internet of Things.
The exec noted that since launching competencies for its Partner Ready partner programme in September, HPE has seen progress from “50 or so” partners. Samuels added that HPE will provide incentives to help accelerate adoption.
HPE added a Silver datacentre specialisation to cut partner training time from nine days to five days and drives sales across HPE’s product portfolio, namely Arista, SimpliVity and Nimble Storage.
He also announced the HPE Partner Ready Digital Marketing Programme, which includes channel marketing content, campaigns, education, tools and other resources.