The cheap and cheerful Fire HD6 comes in two configurations, an 8GB and a 16GB version – the latter costs £99.
The device comes in a range of five colours, uses a 1.5GHz quad core processor, a six inch HD display, and front and rear cameras.
It also includes unlimited cloud storage for photos taken with all of its Fire devices. It gives access to Android apps and is compatible with most of the digital content on the interweb.
The device weighs 290 grams and has a claimed battery life of eight hours. Full charge via a micro USB port – supplied in the box – takes six hours.
It also has a Slimport USB 2.0 microB connector that lets you plug it into HDTV or VGA monitors or to PCs and Macs.
The Fire HD6 has a limited guarantee of a year.
The Kindle comes with touch now and costs £59, while the Kindle Voyage costs from £169.