Salesforce is offering new Slack and Sales Cloud integration capabilities, designed to help sales teams drive productivity and efficiency and cost savings.
The Salesforce World Tour NYC event showed off the productivity discounted bundle and a new native Slack integration with the company’s Sales Cloud.
Slack VP Blake Markham said companies were seeing hiring freezes, and sales teams were seeing customers they’re selling to are experiencing similar challenges.
“Companies and their employees are focused on how to contend with [those challenges] and organisations are looking at how they can meet their revenue commitments and drive growth, while minimising expenses.
“Ultimately, they need to just find as many efficiencies and cost savings as possible and that rolls downhill to sales, which come under a lot of pressure to produce results and drive their businesses forward.”
According to Salesforce’s State of Sales report sales leaders and reps needed more modern and efficient ways to sell and are looking for ways to streamline tools, reduce friction, and improve productivity.
“When we hear from customers, they tell us that sales reps are already voicing a lot of efficiency concerns, with respect to their stakeholders being siloed that the fact they’re spending too much time on manual, non selling tasks.” .
The research found that reps spend only 28 percent of their week actually selling—with the rest of their time made up of critical but tedious tasks like deal management and data entry—while 66 per cent of respondents said they’re overwhelmed by using too many tools.
More than 69 percent of sales professionals said that it’s harder to sell than before the pandemic and 82 percent said they’ve had to adapt quickly to new ways of selling.
